Anna Maria Hoffman
Brand Identity Designer


Brand identity designer with a local-level focus


Hi there! My name is Anna Maria, and I am a brand identity designer based in Northern Virginia. I love helping local-level brands tell their story and succeed in their communities. I work with individuals, small business, non-profits, local and state political campaigns, and parishes. My clients are not only in the D.C. metro area, but also across the United States and even abroad!

I am a Southern California native and have happily called the East Coast my home since 2013. I graduated a year early from UC San Diego in 2013 with a B.A. in Human Development, but ended up pursuing a different career route after graduating. I spent most of my post-grad life in politics working in the U.S. Congress (House and Senate), the non-profit sector, and the private sector (including an advertising agency). My experience in Congress was pivotal. There, I discovered the Adobe Creative Cloud and the need for elevating people on the local level, who often get ignored. 

After working in politics, I started my own business in 2016, seeing that the industry I was in didn't prioritize new technology, savvy design, and Millennial leadership roles. My business revolves around bringing the old into the new (timeless values into the digital sphere) and positively impacting society through local level branding and storytelling. The best part of my job is seeing my clients succeed with my help.

Currently, I am studying to become a WordPress developer so I can provide custom themes to my clients. I am also a soprano/alto in my parish's choir and greatly enjoy being part of the music ministry. 

If you're interested in working together and think I might be a good fit for your branding needs, contact me below! Learn more about my services here.